The world is currently surpassing an unprecedented event: the COVID-19 pandemic. During these trying times, gaming has become a means of escapism and time filling for many. Most of the world’s leading games, media, hardware, and entertainment companies are already subscribed to power their strategies with top game insights. Meanwhile, mobile gaming (smartphone and tablet) remains the largest segment in 2021, growing +41% per year from 2012 to $180.1 billion. Now more than ever, gaming is at the heart of the entertainment business. The way consumers engage with and through games is constantly changing. This results in more overall engagement, but it also leads to entirely new segments of game enthusiasts. There are now more than 2.5 billion gamers across the world. One of the positive side effects of gaming is improved problem-solving skills and logic, and we at Web and App Studio will have a look at this industry and produce something entertaining as well.
10 August 2022
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